ST Skills

Communications Course

Managing Crisis Communication in the Digital Age

Information flows readily and can go viral quickly. Learn how to manage the fallout when a public complaint arises or an event does not go as planned. Public feedback about a poorly managed event can spread quickly and hurt the reputation of businesses. While issues and crises cannot be completely avoided, leaders can learn to be better prepared to manage such situations.

In this course, business owners and communications professionals can find out how to:

Take preventive steps to avoid a PR fallout from a crisis
Prioritise online and offline communication
Communicate as a crisis unfolds
Write a post-crisis incident report for management

IMPORTANT NOTE: Registrations will close 10 working days prior to the course date, as lead time is required for logistics preparation.

*CANCELLATION POLICY

Please note that there will be NO refunds & cancellations.

Ng Wei Joo

Trainer Description

A former Straits Times journalist, Ng Wei Joo specialises in corporate and crisis communications and has worked in various companies and public relations agencies for the past two decades. As a PR consultant, he works with in-house communication teams and advises senior management members. He was also a former president of the Institute of Public Relations of Singapore.

Communications Course

Trainer Description

Course Features

Course Fee: